Many businesses have been severely impacted by the pandemic. A company that felt this pain first-hand was Angela International, a family business producing shoes and leather goods under the brand name Papucei (little shoes). Based in Iasi, Romania, Papucei had around 250 international customers, and exports accounted for 95% of production.
In 2020, the business came under immense difficulty because of COVID-19, reducing international orders and limiting online sales significantly. Shoe production had to be stopped and many employees lost their jobs.